SAM
BAILEY

DESIGN & ART DIRECTION

CONVERSE MURAL DESIGN, 2020

CONVERSE

ANYWAYS CREATIVE
2020

I first worked with Anyways to develop an animated manifesto for the @ConverseLDN instagram. From there, I then did a 1 week takeover of the account, sharing tips and tutorials of how to create digital artwork.

I also worked with them to produce an illustration that would be a painted mural to promote the launch of the new pink chuck taylor shoe. This was an exciting opportunity to create a striking 2-storey painted mural.

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F1 REBRAND

WIEDEN+KENNEDY
2017

I was recruited by Richard Turley, head of design at Wieden+Kennedy, to work on the rebrand of Formula1. I worked on art direction, branding and animation for the new logo and identity.

 

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SWF 2020 KEY VISUAL ANIMATION, 2020

SYDNEY WRITERS FESTIVAL

GOOD MAGNETIC, 2020

Together with creative director Behrad Taherparvar, I produced the visual identity for Sydney Writers Festival this year. With the theme ‘Almost midnight’ we produced a moving identity inspired by television test cards television stations would show during hours of broadcast downtime.

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FINAL FRAMES

DEPOP EDUCATIONAL ANIMATION, 2019

DEPOP

2018-2020

I have worked with the fashion marketplace app Depop's creative team on multiple projects, providing direction, motion and design on social campaigns and in-app marketing.
 

DEPOP SOCIAL ADS, 2018-2019

LAZY OAF

2017-2020

Since our first project in 2017 I have become a frequent collaborator. Initially I was comissioned to make animated posts for Instagram, we then worked together on photoshoots, and then to creating graphics for collections. We collaborated on a themed capsule collection, based on the concept of an ‘inconvenience store’.

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DIGI SCULPTURES

2020

Compositions and scenes created while exploring 
3D and texturing.

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NIKE X NFL JERSEY

NIKE DESIGN STUDIO 
2020

To celebrate the arrival of the NFL in London, Nike approached me to contribute designs for a special edition NFL jersey to be sold exclusively at the flagship Niketown store. 

My approach was create collaged artwork exploring how an American sport feels in London, a place with such it's own distinct identity.

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INITIAL IDEATION & SKETCHES

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FINAL GRAPHICS

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FINAL JERSEY DESIGN

3D / MOTION REEL

RESUME/
LINKS

EXPERIENCE

 

Freelance Graphic Designer
London, UK
August 2018–Present
Recent Clients: Supreme New York, 2020
Nike x NFL, 2020
Levis, 2020
Converse ⁄ Anyways Creative, 2020
Resident Advisor 2019
Depop 2018–2019
Adidas, 2018
Red Bull Music Academy, 2018
Lazy Oaf, 2018–Present
Wieden+Kennedy ⁄ Formula1, 2017

Roster Artist at Jacky Winter
September 2019–Present

Designer at Anomaly London, UK
July 2017–August 2018
Design on:
Unilever, 2018
London North Eastern Railway, 2018
Rexona, 2018
Gordon’s Gin, 2017
Electrolux, 2017

 

 

SOFTWARE


Working knowledge with:
Adobe Creative Suite including After Effects, Cinema4D, Redshift, Arnold, Substance Painter, Houdini, ZBrush, Unreal Engine, Keynote, Ableton Live Familiar Knowledge with: Maya, Sketch